miércoles, 12 de enero de 2011

HIT THE PERUVIAN HIGHWAY

You work for a marketing firm inCuzco, Perú. You have been chosen to market a car from the 2011 auto show in Detroit. (Unfortunately, your best friend did not get the job (Please work individually.)
1. Get to know your demographic. View the images of Cuzco and familiarize yourself with the types of vehicles that would sell succesfully.
a. View the photo tour.
at Think Central
In the Go resources box, type in the keyword, exp2 ch2
Click on Photo tour. Listen and watch the slide show.
b. Go to http://www.lonelyplanet.com/peru/cuzco-and-the-sacred-valley/cuzco
View all of the slideshows in the IMAGE GALLERY. Be thinking about which type of vehicle and advertisement would interest Peruvians most.

2. Choose a vehicle from the 2011 auto show in Detroit.
http://naias.com/virtual-show-floor/virtual-show-floor.aspx

3. Create your advertisement in the form of a poster in a Word Document. Include a photo of the vehicle and photos from the Cuzco gallery. Include 2 affirmative and 2 negative commands as well as any other pertinent information you think will sell your car.

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